NAKA Brings the Rain to Latin America
NAKA is expanding its card program into Latin America, powered by Rain’s issuing muscle and network reach. After first launching a self-custodial, EMV-compatible card in 2023, NAKA is now diving into one of the most active digital payments markets in the world, where mobile-first habits, dollar-linked balances, and mainstream crypto adoption are already part of everyday life. Say hello to the new NAKA+ Visa Platinum Card, a self-custodial, virtual card accepted at over 150 million merchants globally.
Why this launch works
For platforms, wallets, and fintechs, the value is clear: NAKA provides the operating layer, Rain issues the cards, and your brand stays front and center. The result? A card product that’s ready to go global without added complexity.
Rain’s infrastructure handles everything from network integration to transaction clearing, KYC, and compliance workflows. That means no vendor sprawl, no regulatory guesswork, and no delayed launches. With a model built for stablecoins and an API that connects seamlessly, most partners go from integration to live program in weeks, not months.
Users can spend online or in store just like they do today, while keeping balances self-custodied and under their name. It’s a card experience that feels familiar to users and gives businesses a real way to scale.
Why Latin America
The region is one of the most dynamic environments for digital finance. People already save, spend, and send value via apps. Mobile usage is high, dollar-based savings are common, and traditional bank access remains uneven. That makes this the perfect place for practical solutions that turn digital value into real-world spending.
With NAKA’s model and Rain as the issuer, partners can launch branded cards inside their apps and let users spend funds at millions of Visa-accepting merchants around the world. It’s a faster, more flexible route to liquidity—without relying on legacy rails, cross-border headaches, or multiple intermediaries.
From Lugano to LATAM
NAKA announced its LATAM expansion at the Plan ₿ conference in Lugano. Now it’s go time. With Rain as the issuing engine and Visa acceptance built in, partners can launch with confidence and get cards into customers’ hands fast.
You can learn more about the new NAKA+ Visa Platinum Card here.
